Why Voice Analytics are Important for Your Business

In modern businesses, proactive marketing plays a critical role in steering the growth graph in the right direction. While the focus is primarily on lead generation through email marketing and social media interactions, one very important aspect of modern marketing is often overlooked – call-based marketing automation. In these click-to-call times, email marketing may soon be a thing of the past. The future lies in tapping the potential of voice calls and preparing your business to handle the bulk of inbound and outbound marketing calls.

Clouds-based software makes it simpler

Most large-sized corporations and multi-national companies have their dedicated call centers to look after the aspects of call-based marketing automation. From dissipating vital information to handling customer queries and generating analytical data from these calls, everything is taken care of by a single dedicated department. However, this may not be a financially viable option for SMEs and individual entrepreneurs.

Tapping on the potential of cloud-based software, VoiceRules bring to you call-based marketing automation in cost-efficient packages. This can give a big boost to your marketing initiative by simplifying the process of tracking inbound lead and generating potential outbound leads.

It helps with Analytics

Having the right analytics is critical for assessing the success of different marketing initiatives. The call-based marketing automation service provided by pioneering cloud-based telephone providers like VoiceRules, thus, make analytics an integral part of their services. Call analytics are based on crucial data such as origin of the call, where the call was routed to and from, time and duration, most frequently used numbers for inbound calls, and list of regular callers. A compilation of these variables helps business sense the pulse of their marketing campaigns, know how well their call-based marketing initiatives are being received and make necessary amends along the way.  

Need for Geo-Location

Most SMEs and startups today resort to location independent operations, which means different people associated with a business may not be the same physical location, or even the same country. Call-based marketing automation becomes critical for smooth conduct of business operation in such a setup. Geo-location feature offered by service providers like VoiceRules helps in routing the calls to the concerned person in your organization irrespective of their physical location. As an added benefit, it gives you clear analytical data of on which services or products are the most sought after.

Calls are the New Clicks

As the realm of online buying and trading expands, the importance of automated calls too is growing more than ever. As per Google, recent trends show that more than 70 per cent people hit the click-to-call button available on a search Ad. Not having a call-based marketing automation system in place means losing out on a wide chunk of potential customers, and along with it, losing the opportunity to analyze the newest market trends. You need to focus on phone call data in order to evolve the big picture of your search marketing strategy.

Customer Contact Support for Remote Startups

Having the liberty to work from the comfort of their homes is a lucrative proposition for a majority of workforce employed in different sectors, and an option that is increasingly growing. What seemed like a distant dream nearly a decade ago is now becoming an integral part of the work culture, as more and more companies open up to the concept of telecommuting or remote working. Small businesses and startup culture are largely attributed for this evolving work trend, as it brings in benefits of cost-effectiveness and increased productivity to operations. Any company that thrives on telecommuter employees will vouch for the indispensability of cloud-based services in the realm of IT and telecom infrastructure for successful execution of day-to-day operations. Tapping on this trend are communication platforms like VoiceRules that offer its customers with the requisite infrastructure to allow their employees the freedom to work from any remote location.

A company that is serious about introducing telecommuting in its work ethics, however, must invest in necessary technological infrastructure to bring about sustainability in its operations. This entails:

Hosted Phone System

When your employees are scattered over different physical locations, high-end real time connectivity is a prerequisite to allow seamless execution of work operations. A hosted phone system run on a strong broadband connection emerges as surefire way to achieve this end. VoiceRules, a leading hosted communication service provider, extends high-end services that include linking a VoIP to the telecommuters’ smartphones, IP phones and even tablets to secure constant and reliable connectivity at low costs.

Full-blown telecom systems

Every organization that has a large telecommuter workforce still has a smaller pool of employees at a specific office location to coordinate and manage the work operations. Investing in a full-blown cloud-based telecom system is, therefore, necessary to ensure smooth discharge of tasks such as making and receiving calls, sharing files and data, and maintaining customer relationships. VoiceRules, with its elaborate low cost communications platform that includes features such as access to international numbers, high voice clarity and intelligent call control, is just the kind of hosted interface you need to keep operations streamlined.

Syncing Mobile Devices with Desktop Computers

One of the biggest risks with telecommuting is the lack of accountability. When a large number of people share big chunk of data with each other on a regular basis, it is possible for important information to get lost in transition. VoiceRules brings you just the right solution to streamline this process by syncing mobile devices with each other and with desktop computers installed in your company office. This makes the process of collaborating and cross-referencing with colleagues a lot more efficient and goes a long way in fixing accountability.

Please visit us at www.voicerules.com

Why the On Demand Economy Thrives on Cloud-based Communications

On-demand economy services are all about offering your customer base an instant and convenient access to daily need commodities and services. The concept of commerce-based solutions, marketed as on-demand economy, aimed at making everyday life simpler and more comfortable, bears the hallmark of a mobile-first world. The on-demand economy is evolving as an industry unto itself that is driven primarily by connectivity and communication. On the other end of the spectrum, leading interactive communication platforms, like VoiceRules, have been tapping the full potential of cloud computing services to evolve an infrastructure that focuses on performance-based telecom services. Leveraging cloud-based telephone networks is, therefore, indispensable in order to connect with a wider base of audience and deliver on the promise of instant services on-demand.

Control over Operational Costs

Hosted telecommunication services come with the huge benefit of giving the power of having a control over operational costs back to the business itself. Since most companies modelled on the on-demand economy concept start out as startup initiatives, this control over operational costs goes a long way in securing financial robustness.

Independence of Operations

On-demand economy companies do not have their workforce huddled up in one physical location. For instance, an app-based cab service provider such as Uber will have drivers scattered over different parts of a city. Employing services of a leading hosted telecommunication provider, like VoiceRules, then goes a long way in bringing about greater independence in everyday operations of these companies. When both outbound and inbound services such as calls, SMS and even marketing communication can be managed through a smartphone or the internet browser, organizations operating on the on-demand economy model stand to gain in terms of productivity and efficiency.

Tailor-made Solutions

Another key benefit of cloud-based telecommunication solutions is that the services can be tweaked to suit the requirements of a specific industry or company. After all, the telecommunication services that work for a startup running an e-commerce portal may not fit in the ambit of on-demand economy companies. Acknowledging this aspect of varying needs, VoiceRules brings versatility to its range of hosted telephony by offering a suite of products that can be tailored to cater to specific business requirements. These customized telecommunication solutions prove vital building strong relationships with your customers through continued customer service, updates and feedback.

Scalability

Another key aspect of hosted telecommunication services that holds well across different industry segments – but is particularly important for the on-demand economy sector – is that of scalability. Expansion and growth in the on-demand economy sector is almost instant. One day you are operating locally and a few months down the line you are an international name to reckon with. This kind of expansion requires instant yet reliable upgrade of your telecommunication network, which is easily accorded by cloud-based service providers like VoiceRules.

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Location Independent Businesses Need Cloud-based Telephony

The monotony of 9 to 5 jobs that entail sitting in a cubicle and jabbing away at the computer keyword often leaves people feeling dissatisfied and burnt out. With incredible changes coming about in the field of connectivity and technology, the idea of location independent businesses is fast catching up, and more and more young and middle aged professionals are risking the security of a regular job to make a living through businesses that don’t pin you down in one place. While it may be an exciting lifestyle choice to make, running a location independent business is no mean feat. The ability to tap the technology and communication potential to the fullest plays a decisive role in determining the future of a location independent business.

Cloud-Based Telephony is Key to Survival

A location independent business by character involves the ability to be able to travel even as you work or work even as you travel. Whatever way you look at it, one thing is a given – traditional premise-based networks are not an option for such business models. Imagine the number of important work calls you’ll miss out on while you hit the road, if your telephone network is installed in an office location. Cloud-based telephony is, thus, essential for survival of these business models. Interactive communication platforms like VoiceRules offer ‘out of the box’ telephony solutions that allow for calls to be routed to you irrespective of your physical location, which means never having to miss an important work call.

Ease of Use

Tacky dial-up systems and complicated processes are the last thing you want to deal with when you working on a laptop by a beach. The idea of a location independent business, after all, is to be able to work minus the stress. With services of a leading cloud-based communication service provider like VoiceRules, you can hope for seamless telephonic connectivity at all times without engaging in lengthy procedures. With a firm belief that technology shouldn’t be complicated, VoiceRules has evolved an easy-to-use interface that requires no technical expertise to set up and operate.

Quality Connectivity and Analytics

As a location independent business owner, your lifestyle will entail frequent travels. Some of these trips may take you to remote, far flung areas with average or poor connectivity. With a high-end hosted service, you can rest assured the quality of your telephony experience won’t be compromised during such travels. VoiceRules, for instance, promises reduced disturbance, low latency and high clarity on all voice calls. In addition to this, they have tie-ups with in-country carriers across the globe to ensure you don’t run out of connectivity at any time. Even on the go, VoiceRules offers you facilities such as international telephone numbers, inbound/outbound calls, call recording, call conferencing services and browser based diallers. Call analytics are also an important part of the overall management of your communication, utilising the VoiceRules platform empowers you to have a hierarchal overview on the performance of your inbound and outbound call traffic.

Please visit us at www.voicerules.com